David Flint

Disclosure: I am a humanities academic. It is, therefore, entirely inappropriate for me to be reviewing this book. After all, the author maintains that most academics in humanities departments are post-modernists or post-structuralists, prescribing as dogma ‘the bizarre and outdated theories of a handful of French philosophes’; worse, much of academic thought in the last two centuries has been related to the ‘partial removal or even the overthrow of capitalism, of the free market and of the private enterprise system’.

During his lengthy career as editor of the Daily Express, Arthur Christiansen visited Rhyl, one of those grim towns that passes for a seaside resort in the English north. Strolling along the promenade with his wife, he was fascinated by the people: ‘Their flat, sallow northern faces, their Sunday-best clothes, their curious capacity for enjoying themselves without displaying any signs of emotion, moved me – people in the mass always do.’ Returning to London, he wrote a bulletin describing ‘the composite Englishman’ whose interests and perspectives his reporters should always have in mind. Christiansen called him ‘THE MAN ON THE RHYL PROMENADE.’