I was in the house of a friend’s parents recently and noticed, stuck to the fridge door, a poem clipped from a newspaper, among the sundry magnets and notices. Companion to book reviews, its subtleties had taken their fancy as being more than ephemera. Good, I thought, these are poetry readers – an engineer and an art teacher – who can confidently duck and weave among poems that come their way and say, yes, this one’s a pleasure. But do they buy and read collections of poetry? Well, they would more often if …